THE CONCEPT PAPER
Marketing and Public Relation Association (MPRA) is
an association formed by students of marketing and public relation in all
levels from basic certificate, diploma and bachelor degree at Tanzania
institute of accountancy. The association is being formed by a cabinet of 22
members including chairman, vice chairman, and general secretary, planning
officer, information officer and others are committee members.
INTRODUCTION
The association is still in infancy phase, thefounders
of association intends to establish professional body to guide and bring
together marketing and public relations practitioner in Tanzania Institute of Accountancy.
The association should be an independent body of members but will have close
coordination with the management of Tanzania Institute of Accountancy.
VISION
-To
serve as a guide of professionalism in the field of marketing and public
relations.
MISSION
-
To learn, disseminate, regulate and
conduct research in the field of marketing and public relations and promote the
reputation of MPR’s professionalism.
AIMS
OF THE ASSOCIATION
-
To create awareness about marketing and
public relation to the general public.
-
To train the MPRA members to become
competent in marketing and public relation.
-
To build strong relationship among MPRA
members and the public.
-
To establish marketing and public
relations academic forum.
-
To act as a pool of recruitment for
marketing and public relations intellectuals. ( Agency of MPRA)
STRATEGIES
-
To plan &manage study tour &
events
-
To conduct seminars and public lectures.
-
Preparation and distribution of e-learning
and publications. E.g. Blogs ,journals
and magazine
-
To conduct community services (charity activities)
MEMBERSHIP
Membership to
MPRA is open to any students who are undertaking marketing and public relation
at Tanzania Institute of Accountancy. Members must fill the application form
and obey membership terms as will be stated on the constitution drafted.
OUR
CONTACTS
Our communication line is open in working hours so
feel free to contact us at any time if you have any enquiries. We will be there
to serve you as required.
Chairman
of the committee
* Kelvin Mwasongwe (BMPR2 FT)
0718367444
Vice
chairman of the committee
* Akh-lam Abdallah (BMPR2 FT)
0783757742
General
Secretary of the committee
*Edwin Mbekenga (DMPR1 EV)
0653015104
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